@inproceedings{lambeychecchin:halshs-03018337, TITLE = {{REPRESENTATIONS DE LA VALEUR DURABLE EN CONTEXTE D'ACHAT BTOBTOE :LE CAS DES VETEMENTS DE TRAVAIL (EPI)}}, AUTHOR = {Lambey-Checchin, Christine and Orellano, Martha and Medini, Khaled and Neubert, Gilles}, URL = {https://shs.hal.science/halshs-03018337}, BOOKTITLE = {{Journ{\'e}e du Marketing \& D{\'e}veloppement Durable (JMDD), labellis{\'e}e AFM}}, ADDRESS = {Strasbourg, France}, YEAR = {2020}, MONTH = Feb, KEYWORDS = {representation ; value ; sustainability ; purchase ; co-creation ; repr{\'e}sentation ; valeur ; d{\'e}veloppement durable ; achat ; cocr{\'e}ation}, PDF = {https://shs.hal.science/halshs-03018337/file/C.%20LAMBEY-CHECCHIN_M.%20ORELLANO_K.%20MEDINI_G.%20NEUBERT.pdf}, HAL_ID = {halshs-03018337}, HAL_VERSION = {v1}, }