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Ouvrages Année : 2015

Developing strategic business models and competitive advantage in the digital sector

Résumé

Developing Strategic Business Models and Competitive Advantage in the Digital Sector focuses on the application of preemptive planning in the media and entertainment industries to combat an increasingly uncertain future of innovation and competition. With research-based examples and analysis, this book is an essential reference source for academicians, researchers, and professionals interested in learning more about the impact of technology on industry success, including the changes and challenges created by the Internet and electronic media.
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Dates et versions

hal-01260367 , version 1 (22-01-2016)

Identifiants

Citer

Nabyla Daidj. Developing strategic business models and competitive advantage in the digital sector. IGI Global, pp.377, 2015, Advances in business strategy and competitive advantage (ABSCA) book series, Advances in business strategy and competitive advantage (ABSCA) book series, 978-1-4666-6513-2. ⟨10.4018/978-1-4666-6513-2⟩. ⟨hal-01260367⟩
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