Internationalization, Plural Form and Risk in Franchising: A Bi-Country Analysis of U.S. and French Networks - HAL-SHS - Sciences de l'Homme et de la Société
Conference Papers Year : 2009

Internationalization, Plural Form and Risk in Franchising: A Bi-Country Analysis of U.S. and French Networks

S. Eroglu
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halshs-00422309 , version 1 (06-10-2009)

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  • HAL Id : halshs-00422309 , version 1

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Rozenn Perrigot, S. Eroglu. Internationalization, Plural Form and Risk in Franchising: A Bi-Country Analysis of U.S. and French Networks. 23rd Annual International Society of Franchising Conference, Feb 2009, San Diego, United States. 18 p. ⟨halshs-00422309⟩
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