An organisation that transmits opinion to newcomers
Résumé
The paper builds a theoretical framework under which social influence enables emergence of a shared opinion among members of an organization over time, despite membership turnover. It develops agent-based simulations of opinion evolution in an advice network, based on Deffuant's “relative agreement” influence model and including a flow of joiners and leavers. Analysis of simulated data shows how selection of advisors, turnover rate, and newcomers' openness to influence contribute to driving opinion dynamics, and discusses managerial implications.