Generativity and its effects on atitudes toward the AD (AAD), Attitudes toward the product (AP), and purchase intentions : An exploration study - HAL Accéder directement au contenu
Autre publication scientifique Année : 2007

Generativity and its effects on atitudes toward the AD (AAD), Attitudes toward the product (AP), and purchase intentions : An exploration study

Loading...
Fichier non déposé

Dates et versions

halshs-00189234, version 1 (20-11-2007)

Identifiants

  • HAL Id : halshs-00189234 , version 1

Citer

Caroline Lacroix, Jean-François Ouellet. Generativity and its effects on atitudes toward the AD (AAD), Attitudes toward the product (AP), and purchase intentions : An exploration study. 2007. ⟨halshs-00189234⟩
23 Consultations
0 Téléchargements
Dernière date de mise à jour le 05/05/2024
comment ces indicateurs sont-ils produits

Partager

Gmail Facebook Twitter LinkedIn Plus