Book Sections
Year : 2013
LAB IAE : Connect in order to contact the contributor
https://shs.hal.science/halshs-02059261
Submitted on : Wednesday, March 6, 2019-2:44:40 PM
Last modification on : Wednesday, September 28, 2022-4:19:15 PM
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- HAL Id : halshs-02059261 , version 1
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Fabienne Berger-Remy. L’identité de la marque. Géraldine Michel. Management Transversal de la Marque, Dunod, pp.11-30, 2013. ⟨halshs-02059261⟩
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