Does-it to pay to sustain a brand? A meta-analysis of the relationship between intellectual capital and the financial performance of the firm - HAL-SHS - Sciences de l'Homme et de la Société Accéder directement au contenu
Communication Dans Un Congrès Année : 2016

Does-it to pay to sustain a brand? A meta-analysis of the relationship between intellectual capital and the financial performance of the firm

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halshs-02279320 , version 1 (05-09-2019)

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  • HAL Id : halshs-02279320 , version 1

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Elisabeth Albertini, Fabienne Berger-Remy. Does-it to pay to sustain a brand? A meta-analysis of the relationship between intellectual capital and the financial performance of the firm. European Academy of Management conference, 2016, Paris, France. ⟨halshs-02279320⟩
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