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Journal Articles International Journal of Retailing & Distribution Management Year : 2020

When is transparent packaging beneficial?

(1) , , ,
1
Ouidade Sabri
Han Doan
  • Function : Author
Faten Malek
  • Function : Author
Hajer Bachouche
  • Function : Author
  • PersonId : 1021248
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halshs-03230336 , version 1 (19-05-2021)

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Ouidade Sabri, Han Doan, Faten Malek, Hajer Bachouche. When is transparent packaging beneficial?. International Journal of Retailing & Distribution Management, 2020, 48 (8), p.781-801. ⟨10.1108/IJRDM-03-2019-0097⟩. ⟨halshs-03230336⟩
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