Chapter 4 explores sustainable tourism development in rural areas by examining the effectiveness of locally-owned lodges in Iran to support sustainable development of community-based rural tourism. Makian, Borouj and Hanifezadeh apply Delphi and Analytic Hierarchical Process (AHP) methods that help identify themes and sub-themes and particularly the importance of (i) indigenous tourism products, services and activities; (ii) ecological and environmental structure; (iii) family ownership and management and local community participation; and (iv) tourism infrastructure.