This paper aims to address how interactive research (via the adaptation of the PrOACT view of thought) can support the improvement of social improvement supply chains, via the case study of Bienestarina in Colombia. To do that, an interactive research case study is developed and proposed. First, the main issues of social improvement logistics are presented. Then, the proposed methodology is defined from the four theories and methodologies: the PrOACT way of though, the group decision theory, the social systems theory and the Supply Chain Processes Management methodology. After that, the case study is presented, then, as results, the main characteristics of the Bienestarina supply chain will be presented and analysed, to identify the main information disruptions. After that, two proposed improvement solutions are analyzed and compared, identifying the levers and limits of their respective deployment, to understand on which bases the final implementation choice has been made and which trade-offs were needed.