Conference Papers
Year : 2013
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https://shs.hal.science/halshs-00880648
Submitted on : Wednesday, November 6, 2013-3:33:18 PM
Last modification on : Friday, March 24, 2023-2:52:57 PM
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- HAL Id : halshs-00880648 , version 1
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Paul Amadieu, Karine Picot-Coupey, Jean-Laurent Viviani. Financial performance of store-within-store strategy in the french fashion industry. 2013 American Marketing Association (AMA) summer marketing educators conference, Aug 2013, Boston, United States. pp.427-437. ⟨halshs-00880648⟩
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